Novartis CSR template

Leveraging CIO Expertise to Create Social Value: Novartis' SMS for Life Initiative

Corporate Social Responsibility (CSR) has evolved in both theory and practice over the past 60 years.3 In the 1980s, Peter Drucker referred not only to the compatibility between profitability and social responsibility, but also to the idea that a corporation ought to convert its social responsibilities into business opportunities.4 In the 1990s, CSR evolved into corporate citizenship and embrac...

The RNA Exosome Targets the AID Cytidine Deaminase to Both Strands of Transcribed Duplex DNA Substrates

Activation-induced cytidine deaminase (AID) initiates immunoglobulin (Ig) heavy-chain (IgH) class switch recombination (CSR) and Ig variable region somatic hypermutation (SHM) in B lymphocytes by deaminating cytidines on template and nontemplate strands of transcribed DNA substrates. However, the mechanism of AID access to the template DNA strand, particularly when hybridized to a nascent RNA t...

Molecular visualization of immunoglobulin switch region RNA/DNA complex by atomic force microscope.

Immunoglobulin heavy-chain (IgH) class switch recombination (CSR) is initiated by DNA breakage in the switch (S) region featuring tandem repetitive nucleotide sequences. Various studies have demonstrated that S-region transcription and splicing proceed to genomic recombination and are indispensable for CSR in vivo, although the precise molecular mechanism is largely unknown. Here, we show the n...

مقایسه ‌ی منشور اخلاقی سه شرکت داروسازی Merck، Roche و Novartis: مشتری مداری یا بیمارمحوری؟

The Determinants of CSR Images: Examining the Interaction of the Valence and Type of CSR Initiatives

The objective of this study is to investigate the determinants of consumer corporate social responsibility image (CSR image). Specifically, we examined the interaction of valence and type of CSR initiatives on CSR images. A 2×3 between-subject experiment study confirms the interaction effect. The results indicate, for altruistic type of CSR, valence has a quadratic form of influence on CSR imag...